A very interesting article about technology in the Real Estate Business. Legend Retail Group has been doing iPad tours for over a year. They are a great tool to use and the way the industry is going with the new technology. A great way to carry around demos, tours, aerials and any information you need in one handy carrying case. No need to haul around 3 Ring binders anymore!
Daily Real Estate News |
Wednesday, April 04, 2012
The iPad is the marketing tool that more than three out of four of
110 real estate professionals recently surveyed say they would most like
to have, according to the survey by Imprev, a marketing technology
company.
The real estate professionals surveyed selected up to five marketing
products they most wanted, with the iPad coming out No. 1, followed by
35 percent who want an automated “drip” e-marketing campaign, 29 percent
who prefer single property Web sites, 28 percent who said personal
blogs, and 25 percent who eyed video.
“Real estate agents are shouting that they want their iPad apps,”
says Renwick Congdon, Imprev’s CEO and founder. “The iPad from Apple is
quickly becoming a ubiquitous marketing and productivity tool for the
real estate industry.”
While the iPad is rated what agents most want to have, real estate
pros surveyed said their current favorite technology is the smartphone.
“Mobile marketing continues to accelerate at breakneck speed,” says Congdon. “It’s a game changer for the industry.”
Click the link for the rest of the article.
Marketing Tool Most Real Estate Pros Want?
